Outside the Lines — Floyd Mayweather’s History of Domestic Violence

When I first about this feature from Outside the Lines, I didn’t even think about Floyd’s history. The first thing that came to mind was: typical ESPN. A big event is coming up, so find a way to get your brand involved. The timing of releasing this—right before the biggest fight of Floyd’s life—says more about your company than the feature says about him.

Donate Newsletter Members